Eu-china Investment Promotion Council continues to promote the "Invest in China" brand building

People's Daily recently published a paper - How to better build the "invest in China" brand.

2024, how to better build the "invest in China" brand

Opening to the outside world is China's basic state policy, attracting and utilizing foreign investment is an important part of opening to the outside world. The Central Economic Work Conference held at the end of 2023 stressed that "we will continue to build a market-oriented, law-based and internationalized first-class business environment and build the brand of 'invest in China'." In 2024, how to better build the brand of "invest in China" and do a good job in foreign investment?

"At present, global economic growth has slowed down, geopolitical risks have risen significantly, affecting foreign direct investment, while competition for investment has become increasingly fierce, and the complexity, severity and uncertainty of the external environment have brought certain challenges to China's attraction of foreign investment." Zhu Bing, director of the Department of Foreign Investment Management of the Ministry of Commerce, said that at the same time, it is necessary to see that China has a super-large-scale market of more than 1.4 billion people and a middle-income group of more than 400 million people, and the new journey toward modernization will create huge market opportunities.

The relevant person in charge of the Ministry of Commerce said that the number of newly established foreign-funded enterprises in China increased by 39.7% in 2023, which fully shows that foreign-funded enterprises are optimistic about the development opportunities of the Chinese market and continue to increase their "investment in China", and China has a solid foundation and broad space to attract foreign investment.

In terms of how to continue to build the "Invest in China" brand in 2024 and continuously improve the level of utilization of foreign investment, Zhu Bing said that he will adhere to the combination of "invite in" and "go out", do a good job in key investment promotion activities, widely publicize investment opportunities in China, and polish the golden sign of "Invest in China". At the same time, we will support local governments in holding activities to attract investment in combination with their geographical advantages, resource endowments, and industrial characteristics, so as to form a national "chess game" for attracting investment.

The key to building the "Invest in China" brand is to continuously optimize the business environment, take marketization, rule of law and internationalization as the direction of efforts, further strengthen the service guarantee for foreign-funded enterprises, and let more foreign-funded enterprises choose China and take root in China. Zhu Bing said that this year will continue to give play to the role of key foreign investment project work classes, make good use of the foreign enterprise roundtable, foreign enterprise issues and appeals collection and management system, build a platform for frank communication and pragmatic exchanges with foreign enterprises, by industry, region or country, the Ministry of Commerce holds a roundtable meeting every month, take the initiative to carry out policy interpretation, widely listen to opinions and suggestions. Timely coordinate and promote the solution of difficult problems of enterprises, optimize the element guarantee of foreign-funded landmark projects, and make every effort to promote the implementation of projects.

In 2023, The State Council issued the "Opinions on Further Optimizing the Foreign Investment Environment and Increasing efforts to attract Foreign Investment", Zhu Bing said that the Ministry of Commerce, together with various regions and departments, actively implemented 38 of the 59 policy measures have landed or made phased progress, the next step will listen to the views and demands of foreign-funded enterprises, continue to promote the implementation of policies and measures. We will accelerate the introduction and implementation of supporting measures such as cross-border flow of data and facilitation of foreign nationals coming to China. We will ensure that domestic and foreign enterprises are treated as equals in government procurement, tendering and bidding, and standard-setting, and fully guarantee their national treatment, so that they are willing to come, stay, and develop well.

Eu-china Investment Promotion Council - an important non-governmental bridge for mutual understanding and integration between the world and China

The Europe-China Investment Promotion Council (EACIPA) is committed to promoting economic exchanges and investment cooperation between Europe and the United States and China, and is an influential NGO in the field of global financial investment, economic and trade development.

By integrating high-end international resources, EU-China Investment Promotion Association continues to build a global and open investment promotion service platform, providing a valuable link for European and American industries, capital and technologies to enter the Chinese market, and for Chinese advantageous industries and enterprises to go to the world.

Understanding China

EACIPA actively assists international capital to understand and enter the Chinese market, and provides European and American enterprises with information services on Chinese market policies, laws and industrial development

Through policy advice and financial solutions provided by EACIPA, a multinational financial institution successfully entered the Chinese market and obtained a number of business licenses to provide a full range of financial services for Chinese enterprises

Ii Investing in China

EACIPA actively assists international enterprises to connect with international resources, the Chinese government and the market, and provides in-depth insight and strategic support of the Chinese market with professional services, and helps European and American enterprises to enter the Chinese market and achieve investment goals

Reached a strategic cooperation with Bentley Group to deeply link and interact with members in strategic services such as film and television culture, wealth management, and asset management

EACIPA launched the US $100 million Chinese Return Innovation Development Fund in the United States to support Chinese experts to return to China to innovate and start businesses, and introduced many international talents and technology projects for many cities in China

A European automobile manufacturer successfully established a partnership with a Chinese automobile manufacturer through a business visit organized by EACIPA to jointly explore domestic and foreign markets

Three market expansion

EACIPA has branches and cooperative agencies in more than 40 countries around the world, localization service personnel and the support of multi-language information platform, for Chinese advantageous enterprises to expand production capacity, brand and technology to the world to explore the international market and search and recommend cooperative institutions and enterprises.

EACIPA has established strategic cooperation with Italian-China Foundation and established EACIPA Italian Branch to help local governments and enterprises in China to visit Italy, attract investment and cooperate with each other

Iv International Exchange

EACIPA regularly organizes international business visits and inter-regional exchanges between enterprises, holds investment promotion conferences, seminars and exhibitions, and provides a platform for communication and display for European and American enterprises as well as Chinese government and enterprises.

The "EACIPA Investment Cooperation Summit Forum" was held, inviting many well-known investors, entrepreneurs, experts and scholars to discuss the prospects and opportunities of investment cooperation between Europe, the United States and China

The opening ceremony of EACIPA American East Branch was held in the Harvard Club in New York, USA, during which the Finance - culture - Science and technology Education cross-border integration Forum was held. The concept of talent, science and technology, education and finance integration advocated by the association has been recognized by people from all walks of life around the world

The "Europe-China Science and Technology Cooperation Seminar" and "Europe-China Cultural and Art Exchange Activities" were held in New York and London, promoting trilateral exchanges and cooperation in the fields of science and technology, culture and art

EACIPA China Greater Bay Area Branch hosted the "Meta-Universe Ecological Conference" held in Shenzhen, bringing together global digital economy industry experts and scholars to discuss the creation of meta-universe industrial chain to promote the development of global virtual reality industry

In the "Invest in China" brand building, the EU-China Investment Promotion Association actively contacts and communicate, gives full play to the advantages of international resources, promotes the international community to understand China and invest in China, provides help for European and American enterprises to enter the Chinese market and achieve investment goals, and also provides support for the Chinese government and enterprises to introduce foreign investment and international cooperation, helping China to continue to become a hot land for foreign investment.